Social Strategy Portfolio

Welcome to the strategist's office. A majority of my work here involves content creation, media strategy, and campaign planning.

Gray's Reef

CONTENT CREATION | AUG 2024 - PRESENT

I work as a Social Media Affiliate with NOAA's Gray's Reef National Marine Sanctuary. My responsibilities primarily include content creation and copywriting, as well as some content strategy.

Love Yourself First

CAMPAIGN STRATEGY | NOV 2025

In a Multiplatform Storytelling course, I was tasked with creating my own multiplatform marketing campaign. I decided to tackle the dating app industry, specifically focusing on Hinge with a campaign centered around wellness.

Savannah Versus

CAMPAIGN STRATEGY & CONTENT CREATION | NOV 2024

In an Intro to Advertising course, a partner and I were tasked with creating a campaign for Visit Savannah. We created "Savannah Versus," in which we highlighted Savannah's dominance in historical and aesthetic tourism.